WellVersedNY MARKETING CAMPAIGN SPRING 2016
The latest collection to be shot for WellVersedNY in sunny Chinatown, Manhattan, saw my involvement through taking the role of Producer and Stylist; scouting and securing both the rooftop location and model, helping coordinate and run the day and make key decisions as part of the styling process. The images, which focus on showing the range of WellVersedNY trousers to their full potential, will be used in Line Sheets for presentation to buyers and future marketing material for the brand.
Designer : WellVersedNY
Shoot concept / Styling : Avril Bown & Elizabeth Croom
Model : Tyler Reacher @ New York Model Management
Photographer : Cedeno Photography NY